Intelligence
Analytics & Reporting Dashboards
Decision-grade analytics for operators — not vanity dashboards for boards.
Start a project →The problem
Most dashboards exist to make boards feel informed. Operator dashboards exist to change a decision in the next hour. The two should not look alike, and most products confuse them.
How we approach it
- 01Start from the decision being made, not the data being available.
- 02One number per screen, with the next decision implied by the layout.
- 03Drill-down only when the headline number demands it.
- 04Alerting on thresholds, not on dashboards.
Capabilities
- Operator dashboards (front desk, dispatch, fulfillment, support)
- Executive dashboards (revenue, margin, occupancy, retention)
- Cohort and retention analytics
- Custom data warehouses (BigQuery, Snowflake, Postgres+dbt)
- Embedded analytics for SaaS products
Stack
- dbt for transformation, Postgres or BigQuery for storage
- Cube / Metabase / Evidence / custom React for the UI layer
- Airbyte / Fivetran / custom connectors for ingestion
Deliverables
- Production data warehouse with tested models
- Dashboards designed against named decisions
- Alerting wired to operational channels
- Documentation of metrics, definitions, and lineage
Fit for
- — Operators whose decision quality is bottlenecked by data access
- — SaaS products needing customer-facing analytics
Not for
- — 'Make us a dashboard' with no decision named
Have a analytics & reporting dashboards project?
Three minutes to scope it. Senior response inside one business day.
Start a project